Jack Penate - 'Today's Tonight'
For my Technical Analysis I used 'Today's Tonight' by Jack Penate. As we are making the video for another one of his songs I thought it would be useful to analyse one of his videos so we could get a good idea of what his videos are like. It could also provide us with some inspiration for our own video.
From the technical analysis I found that as his song are generally fast paced that there are quick shot changes for example in the first minute of the video 'Today's Tonight' there are 38 shot changes. The video was a mixture of narrative based and performance based as there is shots of Jack singing. The majority of the shots used were close ups and medium shots. I found that there is a lot of movement in the video. If the characters weren't moving then the camera would be. There was a lot of flamboyant dancing. The video is shot completely in black and white and quite often the shots were slightly blurred. These could be things that we would want to consider for our video.
Close ups were used for first person mode of adress. This is when the artist is singing directly into the camera to make the audience feel as if they are adressing them. They were also used to show particular actions for example when Jack kissed the woman in the video the camera was focused on there lips. Medium shots were used as they are a good way of focusing on a particular thing, but you still get a large shot so the audience can see what is going on in the background. Medium shots were particularly useful for this video as it enabled them to show the narrative aswell as showing the flamboyant dancers in the background.
This comment has been removed by the author.
ReplyDeleteMark, this video is so good! I'm loving Jack's style and it would be awesome if we could pull off something like this for our video. What do you think about perhaps filming in black and white? Might add an eerie element to the video, could look nice! Also, the part where he follows the tortoise and the snail is really interesting and artistic, perhaps if we were to do something similar and then reverse time it or speed it up in Premier, it will definately look really good, what do you think?
ReplyDeleteyeah I agree black and white could look good. However, if we are going to use bright, flambouyant colours as planned you wouldn't be able to see them, so perhaps we should just use black and white for some of the shots?? I definately think we should use the snail idea, perhaps dip them in paint and have them crawling across a white piece of paper, then speed the shot up for our intro?
ReplyDelete